Meet the new morning routine go-to, that goes on first.
Putting the health of your skin before anything else.
This is no afterthought application of sunscreen.
No, no.
This is an ultra-light, highly advanced serum to prepare your skin for the world.
A first of its kind, that prioritizes healthy skin by putting protection where it belongs. First.
A European launch with an icon, Bridget Jones. We have a script…
Alarm clock starts ringing, RENEE ZELLWEGER emerges from the bathroom in her undies and long sleeve top. Her hair is still wet from the shower, and she rushes to stop the alarm. There are clothes everywhere on the floor.
BRIDGET: 8:07 AM. Have already had two existential crises, one wardrobe disaster, and exactly zero sips of water. Excellent start. But today, I shall be a woman of great discipline. A woman who makes good choices. A woman who… (looks to medicine cabinet) puts on sun protection! Must remember: Sun protection first. Like brushing teeth before coffee. Like water before wine. Like…pants before leaving the house (finds pants). Because apparently, applying SPF after you've been in the sun is about as useful as putting on deodorant after a spin class. Which, incidentally, I have done. (applies nearly invisible sun serum) There, and to think I ever left the house like a white-faced zombie before.
She closes the bottle of Eucerin Sun Serum and gives it a kiss. End with her walking outside triumphantly, still only wearing a shirt and her knickers.
SUPERS: Eucerin Sun Serum. The First Go-To.